Rolex has found a vast new home on London’s Old Bond Street, with Watches of Switzerland Group’s flagship Rolex boutique, one of the largest in Europe, spanning four floors and totalling 1,1100 square ...

Esquire was invited along to the launch of the store, which spans more than 7,200 square feet in the heart of Mayfair ...

Rolex was quite early to the battery-powered game with the Date ref. 5100. That watch was powered by the caliber Beta 21, a joint effort between more than 20 Swiss watch brands. However, the quartz ...

The Rolex GMT-Master changed keeping time in two time zones at the dawn of the civilian flights in the '50s. The tool watch ...

The Watches of Switzerland Group — one of the top-tier watch retailers in the United Kingdom — has opened one of the biggest Rolex stores in Europe. The store is on Old Bond Street in London’s ...

The best dive watches combine old-school style and genuine underwater usability. Here are our top picks from Rolex, Tudor and ...

The wait is over. Watches of Switzerland Group has opened a four-storey Rolex flagship on Old Bond Steet in London. Journalists were given a tour this morning and VIPs will arrive in the afternoon for ...

The Watches of Switzerland Group is proud to announce the opening of its new flagship Rolex boutique on 14th March 2025, located on Old Bond Street in Mayfair, London. This is an exciting new chapter ...

A Rolex commercial—part of the watchmaker’s new “Reach For the Crown” campaign—aired at least two times during the broadcast. It featured clips of Leonardo DiCaprio, the brand’s newest ...