Waffle House has introduced its mobile SMS text locator marketing campaign to drive sales. The company partnered with Where 2 Get It, to launch its first two-way text campaign. Waffle House claims ...
Retailers are successfully using SMS campaigns to build their mobile opt-in databases as well as to drive in-store and online traffic, according to a new report from Cellit. Cellit reviewed 1,180 ...
This post was sponsored by Zultys, a leading provider of omnichannel unified communications. Business texting has emerged as a critical communications channel, with companies everywhere using it for ...
The coffee giant ran a similar campaign last year to gear up for summer and cold drink sales. Last spring, the coffee house chain sent opted-in users an SMS trivia contest offering a chance to win ...