ADT’s Chief Marketing and Communications Officer DeLu Jackson talks next generation customers, demographic shifts, CTV's ...

In our inaugural Brands on Fire LIVE, we spoke with Alex Tomlin, SVP of Marketing for Bacardi North America, about the success of Bacardi brands, culturally-relevant marketing initiatives, educating ...

Though 63% of marketers use AI, only 49% are measuring the return on their investments, according to AI platform Jasper’s ...

With its focus on music, tech and entertainment, the SXSW Conference & Festivals in Austin tend to showcase some of the most ...

The average tenure of CMOs at Fortune 500 companies was less than that of most other common C-suite roles, and 34% of those ...

For the launch of its new nipple shield product, Munchkin is activating a 360-marketing campaign across CTV, out-of-home, major retailers and social.

As we continue into an era of rising media costs due to increased competition and fragmentation across audiences and touchpoints, marketers can no longer solely rely on traditional metrics such as ...

Chief Marketer’s Top Women in Marketing program, celebrating the most impactful brand marketers, agencies and partners making ...

TikTok’s hold on U.S. consumers is one the key findings from Meltwater’s Digital 2025 report for the U.S., which examines shifts and disruption of digital channel usage between September and November ...

Dogfish Head Brewery is celebrating its 30 th anniversary this year with a pair of product launches designed for a broader appeal: the 30 Minute Light IPA—a low-ABV, 95-calorie brew—and a collab with ...

Digital is reimagining and reinventing every aspect of how businesses operate.