As the World Cup 2025 is set to commence in the United States, a transformative shift is underway in the realm of football. Adidas has introduced a cutting-edge smart football, designed to refine ...

From the 2026-27 season onwards, the official matchball for the Bundesliga and second division will come from German athletic ...

Liverpool Football Club has secured a multi-year contract with German sportswear giant Adidas, marking a significant shift in its sports apparel strategy. This partnership, effective from the 2025/26 ...

Adidas is to return as the official ball supplier of the German Football League (DFL) next year, ending Derbystar’s long-held ...

Adidas has described its new kit supply deal with Liverpool FC as “the worst kept secret in football” — almost a year after ...

British media reports indicate that the deal between Adidas and LFC is a five-year agreement worth over £60 million ($77.4 ...

Liverpool Football Club have agreed a multi-year partnership that will see the sports brand becoming the club's official kit ...

Best football boots for wide feet in 2025 from Adidas, Nike and more - A good-fitting shoe is the first step to the Golden ...

Liverpool Football Club and adidas have agreed a new multi-year partnership that will see the sportswear giant once again ...

adidas and Liverpool Football Club are making big things happen on the pitch, announcing a new multi-year partnership kicking ...

The impact the adidas Trefoil has had on football culture is unmatched, becoming an iconic piece of some of the most ...

Today, adidas and Liverpool Football Club have agreed a multi-year partnership that will see the sports brand becoming the ...