Gregory Mountain Products’ parent company, Samsonite International S.A., announced that its shareholders approved changing ...

Travelling has just gotten more fashionable, as American Tourister has partnered with AirAsia to unveil the ...

New corporate name better reflects portfolio of customer-centric, iconic brands HONG KONG, Jan. 24, 2025 /PRNewswire/ -- Samsonite International S.A. ("Samsonite" ...

MARKETING-INTERACTIVE readers, and welcome back to the weekly roundup. This week, the world witnessed PUMA India's head-turning billboard, AirAsia's bold collaboration with American Tourister and ...

At its core, Abc is about monetising the strength of a brand we’ve spent decades building. This collaboration exemplifies how strategic licensing can bring the AirAsia spirit to life in new ways, ...

American Tourister, a leading global luggage and lifestyle brand, has partnered with AirAsia brand co. (Abc.), the steward of ...

Mokobara faced backlash after a social media influencer accused the luggage brand of selling Chinese-made bags at inflated ...

AirAsia and American Tourister is encouraging millennial and Gen Z travelers to express their individuality and explore the ...

The company's response comes amid an ongoing chatter on whether Mokobara is 'white labelling' Chinese bags and selling them at a markup or other e-commerce sites are selling replicas.

American Tourister x AirAsia's Funseekers Collection is here! Bold luggages, playful charms, and travel-ready vibes—perfect ...

Home to hundreds of bargains, there are discounts to snap up across homeware, kitchen appliances, furniture and more at Argos ...