The Warc Creative 100, an independent global benchmark of the world’s most awarded campaigns and companies for creativity has ...

Reports indicate that Apple is planning comprehensive software updates of iOS, iPadOS, and macOS, to make the systems more functionally consistent across platforms.

One shopper said: "Apple AirTags are an incredibly useful tracking solution, offering peace of mind when it comes to keeping ...

Apple spends billions buying back its own shares, but this is just one catalyst behind the incredible growth in its share ...

Another key factor for Apple's success is its ability to grow revenues with a brand that increases customer loyalty and supports premium pricing. Anyone who has bought an iPhone knows how ...

Apple has opted for a straightforward upgrade to the MacBook Air rather than disrupt the consumer-focused macOS laptop with ...

The global smartwatch market shrunk for the first time ever in 2024. Apple retained its lead, but it came at the cost of slumping sales and rising competition.

Counterpoint Research's latest report reveals smartwatch shipments fell 7% YoY in 2024, but one brand saw immense growth.