The AdExchanger Commerce Media Newsletter often gets into the weeds on how retail media and programmatic ecommerce works. Sometimes, though, the category needs a macro-level perspective. That’s why ...

This 95-proof wheated bourbon whiskey joins an award-winning lineup. The post Penelope Bourbon is releasing a new wheated ...

But leaving X can have negative consequences for organisations and their relationships with customers. "When users leave, the ...

Jaguar's controversial rebranding strategy has been widely criticized. This article defemds why Jaguar deserves the benefit the doubt in repositioning its storied brand ...

Daymond John, the savvy investor and "Shark Tank" judge, knows a thing or two about rewriting the rules of entrepreneurship.

An immersive pop-up at Grand Central Station, duplicating the office set-up and peopled by "Severance" actors, promoted the ...

We recently published a list of 11 Best Consumer Electronics Stocks to Invest in Now. In this article, we are going to take a ...

Advertisers are paying a record of over $8 million for a 30-second spot for this year’s Super Bowl, Bloomberg reports, citing ...

The best Japanese whiskies include the Mars Shinshu Iwai, Hibiki 21 Year, Hibiki Japanese Harmony, and Yamazaki 12-Year-Old ...

Or as Harvard marketing guru Ted Levitt famously put it, people don't want quarter-inch drill bits -- they want quarter-inch holes. People buy solutions not products. People buy benefits not features.

Now, Hyatt Vivid is gaining momentum with the announcement of the brand's second resort, which will open in the Dominican ...

Stock traders took some risk off the table before the Federal Reserve decision, with a trio of tech heavyweights kicking off ...