Your changes have been saved Email is sent Email has already been sent Ariel Motor Company Limited was founded in 1991 by Simon Saunders with the goal of creating a modern interpretation of the ...

Say hello to the latest evolution of Ariel Motor's barely there bolide, the Atom 3.5R. It swipes the Sadev six-speed sequential gearbox from its bygone V8 brother, giving the 3.5R the ability to ...

Ariel Motor Company is releasing the third iteration of its mind-blowing track-tool, the Atom 3. And even though it may be hard to discern the changes, with a vehicle this minimalist, they're ...

Several sports car firms rejected his idea, so he set up the Ariel Motor Company to build the Atom himself. Arch Motors collaborated on the steel skeleton and Saunders set about sourcing ...