No need for an M car, really. So, it would be nice if BMW didn't plaster the M logo all over it. 2025 BMW M240i: No Less Than ...

For the first time in 23 years – and only the sixth in its entire history – BMW has unveiled a new logo intended to give a fresher look to its historic emblem. The new flat design includes a ...

I just picked up a 2025 BMW M240i sports coupe for me to review ... and that's the myriad of M logos plastered all over its body. Allow me to explain why. In many ways, the new X3 tries to ...

The BMW M logo, traditionally used on its more performant models, has an interesting backstory. In the 1970s, BMW was negotiating a sponsorship deal with Texaco Oil, and the blue stripe ...