Rebrands and refreshes shouldn’t be viewed through the same lens. A brand refresh involves small changes to a brand’s identity. Iconic brands like Coca Cola and Airbnb make these kinds of brand tweaks ...

Stray Kids’ leader Bang Chan has officially been named the new brand ambassador for Italian luxury fashion house Fendi! On January 16, Fendi made the exciting announcement through its social ...

The company said the brand refresh "will help Walmart build credibility and connection." HOW WALMART IS WINNING WITH HIGHER-INCOME SHOPPERS "As our customers evolve, we will too," White said.

Images, and the devices that capture them, are my focus. I've covered cameras at PCMag for the past 13 years, which has given me a front row seat for the DSLR to mirrorless transition, the ...

The two brands have co-engineered nearly 20 devices ... She explained that ZEISS contributed to imaging advancements by miniaturising lens technology and optimising the interplay between hardware ...

And, of course, there are many other brands we love and trust, too, but the 20 below are the best of the best. Shop like a menswear editor does, by shopping the brands menswear editors do.

The last time Walmart refreshed its brand, the Great Recession loomed large, the iPhone was only a year old and a hyphen still split the retailer’s legal name. On Monday, the big-box store unveiled ...

Better to invest in the new trend than remain static in your ... [+] approach. It’s imperative for brands to continuously pivot their marketing strategies to align with emerging trends and ...

Valerion’s VisionMaster Max can be upgraded with alternate lenses so you can install it ... which is a sister brand to AWOL Vision that focuses on ultrashort throw (UST) projectors.

If you buy something, we may earn an affiliate commission. There’s no doubting the power of TikTok-viral fashion brands. Over the years, the app has helped us find so many of our go-to items.

Hansa Touristik is officially closing the chapter on a possible relaunch, according to reports in the German media. The tour operator has been without a ship since abruptly closing its 2023 summer ...