Overall US bakery launches grew by about 1% in 2024. The category was led by cakes, pastries and sweet goods with a 12% ...

Consumers’ response to cleaning versus feel-good activities was measured by Emotiv for creative spanning TV, influencers and social media.

Additionally, the brand released a digital and linear TV ... of wiping a surface in the same shape as Clorox’s chevron logo. Clorox worked with agencies including FCB Chicago, Ketchum, OMD ...

A new viral internet trend sees Telsa car owners masking their EV's logos with those of other car brands. Many are critical of CEO Elon Musk's vocal stances on political issues in recent years ...

A former Clorox Co. employee advanced a proposed class action saying the company mismanaged its 401(k) plan by using forfeited money for its own benefit instead of using it to lower workers’ expenses.

Canadians woke up Tuesday to plunging stock markets, a dropping Canadian dollar and Prime Minister Justin Trudeau calling U.S. President Donald Trump’s trade war a “very dumb thing.” It will ...

A logo is the face of a beauty brand, encapsulating its identity and values in an iconic visual mark. In the crowded beauty industry, a compelling logo is crucial for standing out, making an instant ...

We may receive compensation when you click on links to products we review. Please view our affiliate disclosure. Creating a strong brand identity is one of the most important aspects of a business. A ...