One NIL educator said high-profile endorsement deals for stars like Queen can be worth “six figures, and sometimes a lot more.” ...

The price of building a contender has ballooned to well above what most men’s basketball programs will have to work with in ...

Ryan Williams couldn’t hold back a smile as he looked ahead to his second college football season. Alabama’s star wide receiver turned 18 in February, ending the long-running joke about his age. Now a ...

With the NFL Draft about a month away, the Philadelphia Eagles are busy hosting their top-30 pre-draft visits.

The Seattle Seahawks' jerseys this fall will feature a commemorative patch to honor the franchise's 50th anniversary.

The sports brand had ended a prior deal for these products after the 2020 season due to cost-cutting by former management.

USC’s JuJu Watkins is quickly becoming one of the most marketable names in women’s sports, and her latest deal with Fanatics ...

Quarterback. Activist. Black sheep. These are just a few words used to describe Colin Kaepernick. The former San Francisco ...

Several new bars dedicated to women’s sports have made the mad dash to open in time to capitalize on March Madness, now in ...

Naivar, who was nominated for the Broyles Award as the top assistant coach in college football in 2023, replaces former special teams coordinator Danny Gonzales, who is entering his first season ...

The March 20 edition of the SBJ Gaming newsletter features WTA No. 4-ranked player Jessica Pegula's activation with Call of ...

CLEMSON — Clemson football added its ninth player in its 2026 class with the commitment of four-star wide receiver Connor Salmin on Saturday. The 6-foot-1, 190-pounder from the Bullis School in ...