Each CPP you build will be distinct from your standard product page and will have its own URL. That URL may be linked to sponsored campaigns such as Apple Search Ads and can be used as a landing page ...

By collaborating with MobileAction, Square reached a 50% ROAS uplift and a 40% CPC decrease on Apple Search Ads. M&C Saatchi Performance utilized MobileAction’s solutions to boost their clients’ App ...

CR benchmarks reflect the importance of conducting strong efforts with App Store Optimization since much depends on a strong product page and App Store marketing. Before embarking on an Apple Search ...

Apple enhances App Store tools with improved analytics, search ads, and personalized recommendations as iOS 18 adoption surges. Discover how these changes impact developers and users.

Apple on Tuesday launched a new app called “Invites” that allows users to create custom invitations for ... Apple’s senior director of Worldwide Product Marketing for Apps and iCloud in ...

Apple introduced the first Apple silicon Macs back in 2020, marking the start of its transition away from Intel's chips. Apple's custom chips ... devices from competing products with tight ...

Threads is rolling out the ability to share custom feeds with other users, creating a system quite similar to BlueSky's ...

Which is great, since it’s a familiar system to Apple users. However, the familiarity does call into question why custom widgets like this can’t come to the existing version of CarPlay.

We're moving towards the era of wireless soundbars, and I've said before that if Sonos can't find a way to make its soundbars ...

Apple (AAPL) introduced Apple Invites, a new app for iPhone that helps users create custom invitations. “With Apple Invites, users can create and easily share invitations, RSVP, contribute to ...

Apple Invites is a new app for users to create custom invitations ... Apple’s senior director of Worldwide Product Marketing for Apps and iCloud. If you want to create an invite, you ...