In an interview, Maruti Suzuki’s Partho Banerjee delves into the company’s strategic shift towards digital, its focus on ...

While these platforms earlier spent Rs 400-450 for acquiring a customer, that has now increased to upwards of Rs 800, an ...

Gift cards have evolved from simple gifts to versatile digital financial tools, driven by India’s digital revolution. They’re ...

Rising competition in quick commerce is driving heavy spending on performance marketing. This and more in todays ETtech Morning Dispatch.

Based in London and Leeds, the agency is known for its strategic approach to digital marketing, focusing on achieving measurable results for its clients. Favoured has worked with prominent brands, ...

Karan Bedi, Director & Head, Amazon MX Player, spoke about being a game changer in India's digital video space and more at the unveiling of the dentsu-e4m Digital Advertising Report 2025 ...

The new tools by the Chinese mobile SSP provider aim to help Indian game development studios overcome their marketing challenges and expand into international markets.

Mobile marketing companies are essential for businesses looking to thrive in the digital age, where consumers increasingly rely on their mobile devices. As mobile usage continues to dominate, the ...

Major cricket tournaments on the JioStar Network have reached 77 Mn HD households, 40+ Mn CTV households and 100 Mn premium ...

Elon Musk stated he has no interest in acquiring TikTok and has not made any bids for the platform. Musk clarified that he ...