Fender’s EVP of Product Justin Norvell explains what convinced Fender to change its mindset on where its guitars are built – ...

Interested in buying domestically made gifts for those you love? These days, manufacturing processes are complicated, but you ...

Fender’s Player Series has been ubiquitous with great value guitars that deliver the look and sound of a real Fender without costing the earth. A step above any Squier, the Made in Mexico Player ...

Narrator: In the span of over 70 years, Fender ... electric guitars. The process starts with wood selection. Typically, the bodies are composed of ash or alder, but could be made with others ...