When thinking about how my Gen Z friends and I would like brands to advertise to us, I struggle to find an answer straight ...

Gen Z humor is like a friend who says something so unexpected that you can't tell if they're kidding or have just shattered the rules of reality. Memes, absurd TikTok trends, and inside jokes are ...

At Ad Age’s NextGen Summit, Harman's Chris Epple and Annex88’s Brandon Solis explore how authenticity, personalization and ...

Thankfully, this tasty new meme is free. The quintessential millennial ... when a few lucky millennials got some money, and now Generation Z is destroying them on TikTok. “Hey there millennials ...

With brands desperate for a drop of that sweet post-student-loan payment discretionary spending, they’ve turned to adopting Gen Z memes, trends and brainrot slang to appear more relatable. But at what ...

The Lost Generation did its best to cope with surviving the horrific advent of modern, world-wide warfare by turning to art rather than memes. In the '50s and '60s, an ever-present threat of ...