Kevin P. Giang Barrera, a Ph.D. candidate at Georgia State University's (GSU) J. Mack Robinson College of Business, is making strides in the field of marketing through his research, teaching, and ...

Icelandair (FI) has published research on the impact of artificial intelligence (AI) on the travel and tourism industry. In a ...

For IT and cybersecurity professionals: Devices with built-in AI continuously monitor and adapt to potential threats, ensuring real-time data protection. This is where Secured-core PCs like Copilot+ ...

The article discusses how human informed artificial intelligence is changing advertising copytesting for the better. Peter ...

MARCH 31, 2025 — Can organizational communications impact the efforts of employees? According to a study by Stephen He, ...

The full list will be released on Wednesday 2 April and although we can’t announce what position the new entrants will be in ...

Whether your marketing budget is £5,000 or £500,000, you would not invest that amount of money anywhere else without considering what success looks like and planning carefully for that outcome, writes ...

H&M is integrating artificial intelligence (AI) into its marketing strategy by creating digital versions of real-life models.

The days when a campaign’s success was measured by a few industry awards and a pat on the back are long gone. Now, it’s about ...

Datari Ladejo is a multi-jurisdictional trained lawyer with expertise in International Dispute Resolution and Economic Law, ...

Leeds-based digital marketing agency Brand Ambition has appointed Hayley Stansfield as PR and content manager and Anna ...

Discover how Dolphin Entertainment achieved 20% revenue growth in 2024 with strategic initiatives like Always Alpha and affiliate marketing.