With an estimated two million licensed real estate agents in the US, it’s never been more important to stand out in a memorable way. When you meet someone in person, that’s ea ...

Discover how luxury food packaging boxes enhances brand image, attracts customers, boosts sales, and creates a premium ...

repositions it as a luxury brand with a unique accessible appeal. With a minimalist aesthetic, slick calligraphic font and ...

Minor Hotels has unveiled its evolution into a guest-facing masterbrand and reinforced its commitment to hospitality ...

Debranding should be more than a shtick; it is a step towards shaping a genuinely connected global community. By acting thoughtfully, companies can enrich the market and foster deeper connections with ...

AI technology has become part of the luxury brand strategy to deliver improved customer experiences. Artificial intelligence implements changes to high-end fashion products, smart luxury shopping, and ...

The all-time greats—like Karl Lagerfeld, Phoebe Philo, Hedi Slimane—have the power to shape every aspect of a luxury brand, from its collections to its store designs (Slimane even put his ...

In 1991, Zegna was the first men’s luxury brand to open a boutique in China ... Celebrating the company’s family heritage and ...

Genesis was initially launched as a Hyundai vehicle model - the Genesis sedan in 2004 - but in 2015, it became a standalone luxury brand in the same vein as Toyota's Lexus or Honda's Acura.

“The consumer base has shifted from institutional or old money — the early luxury shoppers — to, say, a business head from a small city like Saharanpur,” notes fashion designer Masaba Gupta in the ...