Attracting a customer is no small feat. You invest time, effort, and resources into earning their trust and making a strong ...

But what does it all mean for marketing professionals looking to elevate their careers? Check out our infographic to help guide your strategy. Meanwhile, keep these tips in mind to help you become ...

Traackr, an Influencer Marketing platform, has released its list of top beauty creators and influencers in the U.S. in 2024—ranked by its VIT Score. The Brand Vitality Score, or "VIT," is a unique ...

Are you a print subscriber? Activate your account. By Ad Age Staff - 6 hours 31 min ago By Ad Age Staff - 10 hours 48 min ago By Ewan Larkin - 11 hours 7 min ago By Parker Herren - 12 hours 6 min ...

Shoppers and sellers at the Noel Bazaar at the World Trade Center experienced a new level of convenience with SoundPay devices, the latest addition to the innovative financial solutions of EasyBiz ...

An infographic (below) covers key findings from the research. Three-quarters of respondents say they think social media has a negative impact on their mental health. At the same time, 80% of ...

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Yet, recent data breaches have placed a spotlight on data privacy once again, moving the topic of consumer personalization versus privacy back to the forefront of the marketing conversation. From ...