The result of not paying the $5,000 fine over Michael Jordan's black-and-red shoes, as Jordan Brand imagined it, was a ...

Michael Jordan was fined $5,000 per game for breaking the NBA’s uniformity of uniform rule. The rule made it mandatory for ...

The Los Angeles Lakers shocked the world when they traded Anthony Davis to the Dallas Mavericks for Luka Doncic. Not only was ...

Under Armour is among the world’s biggest sportswear brands, behind the likes of Nike, Adidas and Puma, yet its name rarely ...

Every product is carefully selected by our editors. If you buy from a link, we may earn a commission. Learn more Even the most eagle-eyed Wall Street analyst could be forgiven for overlooking Nike’s ...

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On Friday, the Italian world champion sky runner announced that he'd signed with Hoka, the biggest brand in trail running and ...

Programming from Feb. 13 through Feb. 16 “will include in-person visits from Nike-sponsored athletes” whose names are not yet confirmed, as well as "new product experiences and customization offerings ...

The startup sportswear brand XX-XY Athletics is eager to add star talent and go viral on social media in 2025 after a huge first year.

November 25, 2024--NIKE, Inc. (NYSE: NKE) today announced a change to its Senior Leadership Team (SLT). Treasure Heinle, Chief Talent Officer, will become the company’s new Executive Vice ...

Lakers blockbuster that sent Luka Dončić to LA for Anthony Davis. Meanwhile, De'Aaron Fox is teaming up with Victor ...

The Mondelez-owned snack marketer is extending a partnership with fitness app Strava to include fresh co-branded content, ...