Nike and SKIMS, the women’s clothing brand co-founded by Kim Kardashian, are joining forces on a new venture. The two companies announced this week the launch of NikeSKIMS with plans to ...
When Nike suggested that 2019 would be its year for women, it wasn't just talk. One step into its flagship store in New York City made it clear that this campaign was going the full mile — and ...
Nike has said previously that about 40% of its customers are women, but most apparel brands prefer to have more female consumers than male because they tend to shop more and spend more on clothes.
Nike is expected to post its steepest revenue decline in nearly five years in its quarterly results on Thursday, as its new ...
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Nike is in a major slump. The company’s global sales dropped 9% last quarter, including a 17% drop in China, Nike said Thursday. In North America, Nike’s largest market, sales dropped 9%.
Nike is extending its brand lineup through a rare partnership with Kim Kardashian's Skims. It's a bet that her star power can have a similar impact as Michael Jordan has on the sportswear giant ...
The “Just Do It” company is teaming up with Kardashian’s SKIMS shapewear and clothing brand to create NikeSKIMS products for women. Nike on Tuesday said NikeSKIMS would offer “training ...
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