Unlike ads on Facebook, Google, or Instagram, which often catch users in the middle of their browsing, Apple Search Ads appear when users are actively searching for apps in the App Store. This results ...

Apple's high-margin Services growth is threatened by EU regulations. Click here to read why I maintain my Hold rating for ...

Apple has suffered a blow in its efforts to salvage its lucrative search placement deal with Google. A new ruling from the DC Circuit Court of Appeals affirms that Apple cannot participate in ...

Explore the App Store Marketing map featuring the top platforms and tools to improve visibility, boost rankings, and grow on the app stores.

Apple will bring lossless audio and ulta-low latency audio to AirPods Max in its upcoming iOS 18.4 software update arriving ...

Apple (AAPL) is one of the stocks most watched by Zacks.com visitors lately. So, it might be a good idea to review some of the factors that might affect the near-term performance of the stock.

iOS 18.4 has arrived with a bunch of new features, including some important updates for Apple Intelligence. The new update ...

The stock market often rewards companies it believes have strong future growth potential with premium valuations. In the case of Apple ( AAPL -0.95%), investors have bid up shares to roughly 35 times ...

Tonight, Apple has once again lowered the interest rate for its Apple Card Savings Account. It now earns just 3.75% APY, down from the 3.9% APY that it offered prior. This marks the first APY cut ...

A strange Apple Maps bug is showing point-of-interest pins for a smattering of airport baggage claim stations across the United States, while the map is zoomed far way enough that otherwise almost ...

Elon Musk and several members of his Department of Government Efficiency are speaking out together for the first time during ...