The word “trademark” may sound like legalese, but learning how to trademark your logo doesn’t have to be a painfully complex ...

Plenty of sides have come through the Championship in its history and throughout the decades there have been some brilliant ...

How to reflect brand values and appeal to your target audience - The secret to designing a logo that leaves a lasting impression ...

One month into the methodical removal of several crumbling IBM-Endicott buildings, a key symbol of the company's early ...

The “I ❤️ NY” logo is so familiar in New York that it feels like it’s always been around. It’s so tied to the city, and now ...