Ovative's testing of Meta's new Omnichannel Ads—which optimize for both online and offline conversions—showed a 39% to 53% increase in store sales compared to business-as-usual campaigns. However, ...

The MarTech Market is expected to reach USD 296.88 billion by 2030 from USD 175.95 billion in 2025, at a CAGR of 11.0% during 2025-2030, according ...

If your team is in the market for a marketing automation platform, here are eight things to keep in mind. The post 8 ...

Franchise Times went booth to booth at the 2025 International Franchise Association to ask several leaders about what’s to ...

The meme coin market's buzzing again, and March is bringing some severe heat. With crypto whales scanning the horizon for ...

Collaborative initiative with iq digital and GroupM showcases the power of privacy-first, data-driven advertising solutions 27th March 2025: Utiq, the European AdTech company providing a Telco-powered ...

Social media marketing can be a game-changer for businesses looking to boost their returns. The right strategies, when ...

Google Demand Gen introduces platform-comparable conversion columns meaning more accurate benchmark performance visibility.

Hotwire Global, the global communications and marketing consultancy including Hotwire and ROI·DNA, today announced the ...

Improvado Helps Customers Drive Seamless Marketing Data Integration and Advanced Analytics. SAN DIEGO, CALIFORNIA / ACCESS Newswire / March 27, 2025 / Improvado, a leading AI-powe ...

At SlatorCon Remote March 2025, panelists share how GenAI can help businesses take localization from cost center to growth ...