Entries for the 2025 Australian Effie Awards are now open, spotlighting the year’s most effective campaigns and the winning strategies, ideas, and teams behind them. Three new categories—Business to ...
Leading buy-now-pay-later (BNPL) platform Afterpay has unveiled the second phase of its latest brand campaign 'Own It'. This bold brand platform is designed to celebrate and empower a new generation ...
Wavemaker has expanded its strategic capabilities with a significant injection of fresh talent and internal promotions, delivering enhanced creative and strategic thinking for clients. Two exceptional ...
Whether you’re here for the football or just the ads, the Super Bowl remains the biggest stage for brands to go all out. From celebrity cameos to nostalgic throwbacks and big-budget spectacles, this ...
The work will build on the success achieved for the Lipton brand over the past four years by Sydney-based agency LOUD, and more recently, by Think HQ after it acquired the business last year.