The industry is poised for significant growth in 2025, fuelled by robust digital revenues and shifting consumer behaviours ...

Interpublic Group has forecast an decrease in organic revenue for 2025 of 1-2%, as “sizable client losses” intensified at a ...

W+K Sydney's all-male team exposes the hollow promises of diversity in adland, writes Jet Swain, who calls for an end to "lip ...

In life and in death, Duo the Owl was not just a mascot for Duolingo, but a metaphorical mascot for Gen Z, appealing to their ...

With the global launch of its Galaxy S25, Samsung and BBH Singapore want consumers to think about AI not as an intimidating piece of technology but as an omniscient wingman.

Déjà vu and disappointment: W+K Sydney's all-male team exposes the hollow promises of diversity in adland, writes Jet Swain, who calls for an end to "lip service." ...

Move over Chat GPT and DeepSeek; Samsung claims that with the launch of its new flagship Galaxy S25 Series, “a true AI companion has arrived”. The global launch campaign from BBH Singapore tracks the ...

In life and in death, Duo the Owl was not just a mascot for Duolingo, but a metaphorical mascot for Gen Z, appealing to their humour and hijinks. In the most respectful way possible, Duo died as he ...

Created by MullenLowe UK, the campaign is set to run across 10 markets including India, the Philippines, and Vietnam.

As geopolitical stakes rise, China's electric vehicle market is surging, pushing players like Tesla and Xiaomi to navigate ...

In an exclusive interview with Campaign Asia during their recent trip to China, Ogilvy's global CEO Devika Bulchandani and ...

The study also reveals that 86.1% of bias incidents required only a single prompt, underscoring how easily AI models can ...